octobre 8th, 2025 | Experience and Career History

HFC-09-15-25-2

Home Franchise Concepts has the some of the best home services franchises under our umbrella, and it’s all because of our people. Our franchise system is made up of countless entrepreneurs with their own unique franchise success stories. We know that a successful franchise does more than deliver exceptional services – it gives back to the community and helps you build your legacy.

Our garage and closet organization and storage brands, The Tailored Closet, and PremierGarage have been the launchpad for many franchise success stories. Let’s take a closer look at two of PremierGarage and The Tailored Closet’s most outstanding franchisees, Juliana and Todd Carter.

Get to Know Juliana and Todd Carter

Juliana and Todd Carter of Reston, VA have been successfully franchising with The Tailored Closet and PremierGarage for 17 years and counting! The two home service brands have provided the Carters with endless opportunities to grow  successful businesses, do fulfilling work, give back to the community, and create a life they’re proud of.

Choosing Work-Life Balance

After meeting at work and starting a family, Juliana and Todd felt ready for a new challenge. Both of the Carters worked for consulting firms, which meant long hours and lots of travel. A health crisis after the birth of their second child provided the wake-up call they needed to make a change. Driven to build a better life for their young family, Juliana and Todd spent time questioning what mattered most to them. Franchising gave them the chance to have a better work-life balance and be more present with their children. Their shared background in usability design made franchising with garage and closet organization brands like The Tailored Closet and PremierGarage a clear choice, and Home Franchise Concepts’ status as an industry leader gave them the confidence to take the leap into franchise ownership.

The Right Support to Grow

From the beginning, Home Franchise Concepts provided Juliana and Todd with the resources they needed to set themselves up for franchise success. The Carters note that the support they’ve received has evolved to meet their needs at every step of the franchising journey. To start, these brands offered best-in-class franchise training, as well as assistance with setting up their business and developing a marketing plan. As they’ve grown their businesses, they’ve received guidance on strategy, building vendor and client relationships, and managing their supply chain. The Carters have found that the high-end products and systems used by The Tailored Closet and PremierGarage make it simple to expand their client base.

They’ve also benefitted from thoughtful business coaching. One particularly impactful session led them to discover that their complimentary skills could be used more efficiently. By taking a divide-and-conquer approach to running the business, they stepped into roles that used their talents in the best way possible: Todd focused on remodeling and leadership, and Juliana took the lead on operations.

More Than a Franchise

For Juliana and Todd, the success of their franchises are only part of what makes their relationship with Home Franchise Concepts so positive. Through the longevity of their businesses and their reputation in the community, they’ve been able to give back to their neighbors in meaningful ways. Like many members of Home Franchise Concepts franchise system, the Carters relish the ability to give their clients refreshed spaces. Although most of their clients are residential, one special project allowed them to create a studio art lab at a local childcare center. They continue to partner with charities that help their community.

Juliana and Todd are particularly proud of the team they’ve assembled. Over the years, they’ve created a collaborative culture where team members have the support and encouragement to grow. They take an active role in mentoring their team members, including one who joined the company at 19 as an installer and worked his way to managing the franchise’s daily operations.  

Home Franchise Concepts Powers Your Franchise Growth

Ready to start writing a franchise success story of your own? No matter which brand is the right fit for you, Home Franchise Concepts gives you the resources and support you need to become a pillar of your community. Inquire now to start a conversation with one of our franchise advisors who will walk you through the franchise process.