Starting a new business from scratch is a huge undertaking. In our fast-paced digital age of non-stop, 24/7 marketing across multiple platforms and mediums, you could end up spending an inordinate amount of time just trying to figure out an optimum marketing and advertising plan.  And then, where’s the time to sell your product or service? It’s a Catch-22.

  • Without marketing, your product won’t move
  • Without time to sell, you’ll go under

But with the right franchise opportunity, you step into an existing system with an established presence and dynamic marketing strategies, letting you focus on growing your business instead of spending endless hours trying to become a marketing genius.

Start a franchise business with effective, comprehensive marketing already in place — in a really big way

Coordinated national and local marketing initiatives

Home Franchise Concepts (HFC) has 25 years of experience marketing their direct-to-consumer home services franchise brands: Budget Blinds®, Tailored Living® and Concrete Craft®. HFC independent franchise business owners don’t have to worry about keeping up with the latest marketing trends, they are supported by a professional Home Office marketing team dedicated to keeping them on the cutting edge.

You don’t have to be an expert on every platform out there, the marketing team keeps you where it’s most advantageous for your business

  • Coordinated national initiatives are promoted in print, online, and on radio and TV keeping our products top of mind with consumers.
  • Fully-integrated digital marketing plans reach targeted consumers online and generate engagement.
  • Local marketing tools, including digital assets and advertising templates are provided, designed to be customized to individual markets.
  • Corporate websites are maintained with fresh content for each brand to promote products and services and drive leads to individual franchise locations.
  • Local website pages are created for each new franchise location, along with Facebook, Houzz, Pinterest, Yelp, and Google+ individual accounts/pages.
  • Online product brochures and design guides provide an interactive experience for consumers.
  • Automated email marketing like Constant Contact simplifies reaching potential customers.
  • The synergy of multiple brands (1,400+ franchise owners strong) benefits everyone.


Effortless marketing with vehicle wraps

Branded vehicles sell your services wherever you go

Branded vehicles let you promote your business everywhere you go. You get professional designs from the Home Office marketing team and negotiated discounts due to the volume buying within the franchise system. You’d never be able to match this on your own. Budget Blinds, Tailored Living and Concrete Craft custom wraps turn your car, truck or trailer into an effective marketing tool that speaks for you — 24/7/365!

  • Parked at your favorite restaurant
  • At your kids’ games
  • In the shopping mall
  • At the gas station
  • On vacation
  • Out on installation or sales calls
  • Even in your driveway, while you sleep

Step into a proven marketing plan

You don’t have to be a marketing guru to have a successful franchise business with HFC. Just follow the proven path that is formulated for maximum exposure for your brand, across all platforms. You’ll have all the marketing support you need to build a thriving franchise business with any of the brands.

  • Budget Blinds – custom window coverings, including blinds, shades, shutters and drapery styles for indoor/outdoor application, residential and commercial
  • Tailored Living – whole home custom storage solutions as well as industrial-strength PremierOne® garage flooring options for home and business
  • Concrete Craft – custom concrete staining, stamping and resurfacing for indoor and outdoor floors and vertical surfaces, including walkways, driveways, decks, patios and fireplaces

Professional, four-color design guides are online and also available as printed hand-outs for clients and for use at home shows to promote your business

If you want to own a business and be your own boss, franchising will get you to success quicker than starting from scratch. With any of the HFC brands, you are buying into a proven system of independent franchise business owners whose combined efforts multiply the overall effectiveness of each brand. The franchisor provides the structure to ensure that every franchise owner has everything they need to be as successful as they want to be!

  • Proven business model
  • Target audiences are defined and already reached
  • Diverse marketing strategies are in place
  • All our products and services are in high demand
  • Strong reputation in the market place for quality and customer service

Go online to Home Franchise Concepts to learn more or call 1-800-420-5374 today and talk with a Franchise Licensing Advisor to see if owning a franchise business is the right move for you. Take charge of your career and your life, creating an exciting business and a better future for you and your family.

HFC offers substantial discounts to Veterans who want to become independent franchise business owners. Click here to learn more.