Since ancient times, mentoring has been practiced as a way to pass on knowledge. Socrates mentored Plato; Plato mentored Aristotle; and Aristotle mentored Alexander the Great, who went on to conquer most of the known world.
A little more recently, Mark Zuckerberg, Co-founder and CEO of Facebook, was mentored by Steve Jobs; and Bill Gates, Founder of Microsoft (and the richest man in the world), was mentored by Warren Buffet.
In the world of franchising, mentors are invaluable in helping new franchise business owners realize their goals by coming along side and providing encouragement, guidance, training and counsel. Within a franchise family, fellow franchisees who have already accomplished what you dream of for your own business can be ideal mentors by sharing their experience and expertise.
Mentoring cultivates franchise success
Home Franchise Concepts (HFC) is home to three thriving franchise brands in the home improvement industry:
- Budget Blinds®— largest window coverings franchise in North America
- Tailored Living® featuring PremierGarage®—ranked “Best of” with Houzz for the past three years in home organization/storage
- Concrete Craft –newly acquired and already growing, decorative concrete craftsmen
Part of what makes each brand so successful is the core belief that a franchisor is only as good as its franchisees: “A franchisor is only as successful as the individual franchisees across its network–those men and women who wake up every day full of ambition, creativity and the willingness to succeed not only for themselves, but for the system as a whole.” –Todd Jackson, HFC Co-founder
The HFC franchise business models are structured to advance franchisee long-term growth and success. One element of this winning strategy is mentoring support. This includes one-on-one mentoring, as well as a company-wide support system that can be tapped into at any time to help new franchisees. For example:
- Each brand has a team of dedicated business coaches available to assist franchisees with all phases of the business
- Franchisees are encouraged to forge relationships with other franchisees for reciprocal support and encouragement
- Regional meetings bring mentors and mentees together for in-depth training and networking
- Tailored Living aligns a franchisee mentor with each new franchisee
- Budget Blinds’ Troops in Transition program teams up new military veteran franchisees with existing veteran franchise business owners
- Mentors and Corporate work closely together, insuring that mentors are supported in all that they need to be effective independent business owners as well as go the extra mile mentoring others
Mentors and mentees
Mentors are often referred to as coaches, advisers, instructors and teachers, since they impart knowledge and wisdom. Mentoring goes beyond classroom training, forging a closer personal relationship with the mentee. The mentee has a sense of security in knowing that they don’t have to go it alone, that help is just a phone call or email away!
A mentor is experienced in the business, knowing all the ins and outs by having been there–exactly where the new franchisee is now. With the hands-on nature of the HFC brands, this is especially important. Questions arise on everything from installation, design principles, sales, ordering procedures, and building a successful team to handling customer service issues. A mentor won’t just give out platitudes and suggestions, but will have real-world, nitty-gritty answers to questions or problems that arise.
- A mentor with a similar demographic could help a new franchisee quickly find and reach their target markets
- A seasoned mentor can pinpoint competition in a new territory and help the mentee plan an effective strategy
- A mentor will impart specific skills and knowledge relevant to the mentee’s personal and business goals
- A new franchisee accompanies his (or her) mentor on sales consultations and installations
- The mentor offers feedback, constructive criticism and praise
- The mentor helps the mentee build a strong relationship with Corporate and encourages teamwork within the franchise system
The spirit of camaraderie and non-competitive support helps to build strong franchise businesses, and having a mentor can truly make a difference and impact a new business in many tangible ways. Plus, a successfully mentored new franchisee can become a seasoned, effective mentor for another new franchise business owner, bringing the mentoring process full circle.
Franchising is the best way to have your own business and be your own boss, without the isolation and pressure of being a start-up and going it alone. With any of the HFC family of brands, you buy into a proven business model with a strong support system on every level of business. You’ll have a mentor who is not only where you want to be, but willing to help you get there!
So if you’re ready to change careers or if you’re searching for your first one, HFC may be exactly what you’re looking for. Call 1-800-420-5374 today or go online to Home Franchise Concepts and begin a journey that may change your life.
HFC has special programs to assist veterans with becoming independent franchise business owners. If you are a veteran or will soon be exiting any branch of the military, click here to learn how HFC and its family of brands support veterans.