In January 2016, brothers Waylon and Jerrel Mathern bought a Tailored Living franchise in the Seattle area and became part of the nationwide Home Franchise Concepts (HFC) family of brands that includes Tailored Living®, Budget Blinds® and Concrete Craft®. Although this action is repeated many times during a year as franchise businesses are sold, theirs is a unique situation because both brothers were born “profoundly deaf,” meaning they are unable to detect any sound at all.
While that would deter most people from going out and starting a business, deafness has never dampened their entrepreneurial ardor. As boys, they worked in their parents’ grocery store and eventually ran a lawn care business together. Both studied business management in college and now they are building a successful franchise business in the multi-billion dollar home improvement/home services industry. Tailored Living is the largest national franchise for whole home organization solutions, including garage storage and custom garage flooring. The natural division suits the brothers just fine—Jerrel is the flooring expert and Waylon focuses on custom cabinet storage options like closet organization systems, home offices, pantries, garage cabinets, laundry room design and more.
Waylon and Jerrel are featured in the franchise section of the March 2017 issue of Entrepreneur magazine in a two-page article, Business as a Second Language. They share their journey of discovery, research, seeking out mentors, and building their business with “five star” employees and a commitment to exemplary customer service. “Each employee we have has done more than we expected which, of course, contributes to the bottom line. We couldn’t have done it without them.” –Waylon
Communication is a big part of any business and they rely heavily on their employees’ interaction with the clients to get positive results. Jerrel shares, “It has made it easier for us to communicate with our customers whenever needed without our deafness getting in the way. Our communication is more through emails, texts, and forms of social media, but that’s not much different from any other type of business.”
Focusing on making happy customers who are pleased with the installations and level of customer service they receive is what drives this team to excellence in sales, design and installations.
If you are interested in being your own boss and pursuing a franchise business opportunity, don’t let anything stop you! Check out the three award-winning franchise brands at HFC. With over 20 years of franchising experience, our proven business models are solid and backed by comprehensive corporate support dedicated to your financial and business success.
- Budget Blinds – custom window coverings, including blinds, shades and drapery styles for indoor/outdoor application, residential and commercial
- Tailored Living – custom storage solutions as well as industrial-strength Premier One® garage flooring options for home and business
- Concrete Craft – custom concrete staining, stamping and resurfacing for indoor and outdoor floors and vertical surfaces, including walkways, driveways, decks, patios and fireplaces
Go online today to Home Franchise Concepts or call 1-800-420-5374 for more information about franchise ownership opportunities and see if it’s the right fit for you. All three of our brands are low-cost, home-based franchise businesses.
If you’re a veteran, learn how HFC assists veterans with becoming independent franchise business owners.