News

Trilantic North America Sells Majority Stake in Home Franchise Concepts

“Trilantic has played a transformative role in our growth over the past four years,” said Ms. Behzadi. “We are grateful for the team’s support and close partnership as we have expanded our team, invested heavily in the platform and professionalized the entire organization to further support our franchisees and their customers. We look forward [...]

Forbes Honors Home Franchise Concepts’ CEO, Shirin Behzadi, on International Women’s Day

Friday, March 8, was International Women’s Day, a celebration of women’s achievements and accomplishments around the world, in life and in business. National news source, Forbes.com, chose the inspiring story of Home Franchise Concepts’ CEO, Shirin Behzadi, to highlight the day. From adversity to leading the largest home services franchisor in North America, Home [...]

Home Franchise Concepts Welcomes 161 Franchisees into the Million Dollar Club for 2019

For the first time, all three franchise brands of Home Franchise Concepts (HFC) came together for one spectacular International Convention in Orlando, Florida, the week of January 7. Budget Blinds®, Tailored Living® and Concrete Craft® franchise owners, Home Office support teams, and vendors came together to celebrate the previous year and gear up for the [...]

Why This Franchisor Invests in Franchisees Who Have No Experience

Home Franchise Concepts CEO Shirin Behzadi knows what it's like to be underestimated -- so now, she gives everyone a fighting chance.” To read more about this & for more information , please refer to the original article by Entrepreneur.com 

HFC’s Shirin Behzadi Wins Entrepreneur of the Year® Orange County Award

IRVINE, Calif. (June 26, 2018) – EY today announced that Shirin Behzadi, CEO of Home Franchise Concepts (HFC), the largest family of direct-to-consumer brands in the home improvement space, received the Entrepreneur Of The Year® 2018 Award in the Direct to Consumer category in Orange County. Considered the world’s most prestigious business honor for [...]